MIPIM 2024: Where Tradition Meets Innovation


February 28, 2024

Article by:


Liliya Rogova Tippetts



Editor of Porterium Magazine 

Founder & CEO of Porterium Marketplace,

 ArteLia Consultancy, and Marli Dresses  

Vice President of Visionnaire MoralModa 

With March 11 fast approaching, anticipation mounts for one of the most anticipated events in the global real estate calendar – MIPIM 2024. Set against the picturesque backdrop of Cannes, this four-day extravaganza promises to be a captivating blend of tradition, innovation, and industry-leading insights.

As industry professionals, investors, and decision-makers from across the globe prepare to converge at the Palais des Festivals et des Congrès, there's a palpable sense of excitement in the air. For many, MIPIM isn't just a conference; it's a cornerstone event that sets the tone for the year ahead.

MIPIM Cannes Tents | Herve-Fabre

Central to the MIPIM experience is the unique culture that permeates every aspect of the event. Fondly referred to as the MIPIM Lads, attendees embrace a tradition of camaraderie and celebration that transcends borders and languages. From early morning meetings to late-night networking sessions, MIPIM offers a platform for forging meaningful connections and exploring new opportunities.

Yet, amidst the camaraderie, MIPIM is also a catalyst for innovation and progress. With sustainability taking center stage in the global real estate landscape, MIPIM leads the charge with its "Road to Zero" initiative. This dedicated space serves as a hub for exploring the latest trends and technologies in sustainable development, showcasing groundbreaking projects that are shaping the cities of tomorrow.

MIPIM Cannes Palais Congressistes | Herve-Fabre

One of the hallmarks of MIPIM is its commitment to fostering dialogue and collaboration. From thought-provoking panel discussions to interactive workshops, attendees have the opportunity to engage with industry leaders and experts on the most pressing issues facing the real estate sector.

As the event draws to a close on March 14, attendees will depart with a renewed sense of purpose and inspiration. From the glittering awards ceremony honoring the most innovative projects to the countless networking opportunities, MIPIM offers a wealth of experiences that are sure to leave a lasting impression.

In the dynamic world of real estate and urban planning, MIPIM stands as a beacon of excellence and innovation. As we eagerly await the opening day on March 11 until March 15, one thing is certain – MIPIM 2024 promises to be an unforgettable journey into the future of real estate.


MIPIM - The Global Urban Festival, buy your pass here


Stay tuned for live updates and exclusive coverage of MIPIM 2024, where tradition meets innovation in the heart of Cannes.


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